Social Media Manager

At Weights & Biases, our mission is to build the best tools for AI developers. We founded our company on the insight that while there were excellent tools for developers to build better code, there were no similarly great tools to help ML practitioners build better models. Starting with our first experiment tracking product, we have since expanded our solution into a comprehensive AI developer platform for organizations focused on building their own deep learning models and generative AI applications.

Weights & Biases is a Series C company with $250M in funding and over 200 employees. We proudly serve over 1,000 customers and more than 30 foundation model builders including customers such as OpenAI, NVIDIA, Microsoft, and Toyota.

The Growth team is responsible for growing adoption of our developer tools. We build product integrations, write technical blogs and deliver engaging talks and host hackathons for builders to try our stack. As the AI space is moving so rapidly, the Growth team is also responsible for delivering high-quality educational courses to inform developers about best practices and cutting-edge techniques of how they can use AI in their business.

Our new Social Media Manager will be a key part of our Growth team, focusing on engaging both developers and executives on social media. They will collaborate closely with our engineering and Product Marketing teams to understand our industry deeply and create compelling content for both audiences.

Responsibilities:

• • Take charge of our brand’s social media presence (LinkedIn, X), ensuring the right voice, tone, and quality for both platforms, while tailoring appropriately to developers and executives.
  • Learn the landscape and culture of AI communities on X and LinkedIn. Know who the key players are, be able to identify signal from noise and act swiftly on significant news or events.
  • Grow and nurture engagement across social media platforms, focusing on both developer and executive audiences.
  • Leverage AI tools for content creation, analysis, and reporting without compromising quality.
  • Monitor social channels for mentions, relevant conversations, and trends, and react swiftly.
  • Run engagement experiments and report on social media performance, highlighting wins and delivering actionable insights.

Requirements:

• • 5+ years of professional social media management experience, ideally managing major brand accounts.
  • Proven track record of growing social media channels from scratch or reviving low-engagement accounts.
  • Experience using AI tools, ideally beyond just ChatGPT, as part of a daily workflow.
  • Technical background or interest, experience with the Twitter API highly valued
  • Active X (Twitter) user for at least 3 years, with experience in posting, engaging, and building communities.
  • Experience using social media scheduling tools like Typefully, Buzzsprout, etc., and social listening tools for monitoring mentions and trends.
  • Ability to adapt communication style across X and LinkedIn, and create impactful content accordingly.
  • Ability to quickly learn a technical field and understand the significant players, trends, and impactful events in AI.
  • A kind, curious and high-agency mindset
  • Fluent in English with strong communication skills and the ability to creatively engage a technical audience.
  • Nice to Haves
  • Experience running social media advertising campaigns.
  • Experience with video editing for social media.

$111,000 – $153,000 a year

This position has an annual estimated salary of $111,000 – 153,000 per year. Weights & Biases is committed to providing competitive salary, equity and benefits packages for all full-time employees. The actual pay may vary depending on your skills, qualifications, experience, and work location.