Overview

InVision is the digital product design platform used to make the world’s best customer experiences. We provide design tools and educational resources for teams to navigate every stage of the product design process, from ideation to development. Today, more than 5 million people use InVision to create a repeatable and streamlined design workflow; rapidly design and prototype products before writing code, and collaborate across their entire organization. That includes 100% of the Fortune 100, and organizations like Airbnb, Amazon, HBO, Netflix, Slack, Starbucks and Uber, who are now able to design better products, faster.

Our team is in search of a EMEA Marketing Lead to help us change the way digital products are designed.

About the Team:

We are hiring an interim (8 month assignment) EMEA Marketing Lead based in London, Amsterdam or Dublin to lead our enterprise marketing efforts in EMEA and partner with our sales teams on territory and account-based marketing programs including webinars, virtual and in-person field events, and email campaigns that extend our global marketing efforts and customize them as needed for the sales teams you’re partnering with. This role reports to the VP of Enterprise Marketing and will play a key role in developing the regional marketing campaigns for one of the tech industry’s fastest growing sales teams.

What you’ll do:

  • Produce integrated regional marketing plans to increase awareness, grow lead flow, and support enterprise-wide adoption across named and whitespace accounts
  • Localise global marketing programs and customize as needed to deepen the level of engagement in target accounts and generate new upsell/cross-sell business
  • Cross Functional Teamwork – Work with sales team, Marketing Programs, Business Systems, IT, and Sales to deploy effective campaigns
  • Manage and oversee the output for the EMEA Marketing team
  • Own internal communication channels to create transparency across marketing campaigns and increase sales & marketing alignment
  • Leverage in-person events, webinars, email campaigns, and field marketing programs, among other tactics, to help our sales teams achieve aggressive revenue goals in market
  • Collaborate closely with the strategic and enterprise sales and customer success teams to understand key business issues facing stakeholders in target accounts and develop customized programs to address them
  • Analyze and evaluate the impact of your programs and campaigns in an easy-to understand language for sales

What you’ll bring:

  • 7+ years experience creating and executing field marketing programs and managing teams
  • Familiarity with marketing automation tools like Hubspot, Marketo, Eloqua and CRM (SFDC) or equivalent
  • Balance of creativity and analytical skills
  • Experience at successful B2B freemium products and brands
  • Able to prioritize and juggle many projects
  • Strong communication skills, both verbal and written
  • Exceptional project management skills
  • Flexible to adjust quickly to business needs. This is an emerging market, and will require entrepreneurial thinking by someone who can roll up their sleeves and find creative solutions to get the job done right

About InVision:

InVision offers an incredibly unique work environment. The company employs a diverse team all over the world. Each InVision team member is given the freedom and tools to do their best work from wherever they choose.

The benefits we offer in the United States and Canada include competitive health plans and retirement plans. Some InVision-wide benefits offered to all employees across the globe include a flexible vacation policy, monthly coffee shop stipends, annual allowances for books related to your profession, and home office setup & wellness reimbursements. InVision is an international employer so some benefit offerings will vary from country to country.

InVision is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. If you have a disability or special need that requires accommodation, please let us know.